The voice of golf

Amateur golfers and survey pros

With our passion for golf and expertise in Customer Experience Management we empower clubs, federations and the industry to excel.

Experience Management is all about controlling the customer journey. If you put players first, listen to their feedback, and adapt services to their needs they will reward you with loyalty.

Players 1st was created by golfers for golfers, and with our combined passion for golf and expertise in customer experience management, we make the ideal partner. We understand the challenges facing your club - from meeting the needs of employees and volunteers, to dealing with rapidly changing patterns in player behavior. We want to work together with the industry to help improve the game at all levels.


Our offices


Jens Baggesens Vej 47 8200 Aarhus Denmark

United Kingdom

78 York Street London, W1H 1DP England

United States

10115 E Bell Rd, Suite 107 Scottsdale, AZ 85260 United States
The Players 1st platform has greatly enhanced our ability to engage our golfers and gain critical intelligence. These insights bring a comprehensive perspective into our golfer’s experiences and allows our operators to react in real time."
Mitch Harrell, Executive Vice President
Troon Golf
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Get ready to take a closer look

Players 1st is the fastest growing Customer Experience Management solution designed specifically for golf clubs.

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